Rihanna: The Businesses And Investments That Pushed Her To Billionaire Status

Rihanna

Rihanna is now officially a billionaire and the wealthiest female musician in the world, according to Forbes.

She is now worth $1.7 billion and is second only to Oprah Winfrey as the world’s richest female entertainer.

Rihanna burst onto the music scene as the 16-year-old prodigy of Jay-Z’s label – but it may come as a surprise to some as she’s reached billionaire status that her wealth hasn’t solely come from her global music career.

The singer’s fortune is generated from huge investments and businesses. Here’s how she became a billionaire:

Beauty

She may be the queen of pop but a bulk of her huge income is actually from her value in Fenty Beauty.

According to Forbes – the bulk of her fortune – an estimated $1.4billion – comes from the beauty business of which she owns a 50% stake.

The other half of the business is owned by French luxury goods conglomerate LVMH and credits itself on an ‘inclusivity’ huge colour palette with around 50 shades with a focus on darker skin tones.

She also benefitted from being one of the first to offer up a beauty line that rose to success ahead of other celebrity ranges such as Kylie Jenner’s ‘Kylie Cosmetics’, Kim Kardashian West’s ‘KKW Beauty’ and Jessica Alba’s ‘Honest Company’.

Lingerie

Rihanna has another billion-dollar business and it carries part of the same name with lingerie company, Savage x Fenty, worth an estimated $270 million.

She owns a 30% stake in the company which was launched in 2018, according to Forbes.

Social Media

The singer has expertly interwoven her A-list singer status with her social media and her 101 million followers on Instagram alone.

Although promoting isn’t anything new, back in 2017 she began channelling her beauty range and saw sales follow.

Music

Rihanna has been building her business empire and although in the past she would release an album each year; she’s not actually released one since 2016’s Anti, but has sold more than 250 million records.

Property

As well as having a string of uber-luxe pads scattered across the globe, Rihanna has shrewdly invested in properties to earn her extra income.

While her rental homes span Manhattan, the Hamptons, and London, her own homes portfolio are in Los Angeles and Barbados.

Four years after stepping into the music industry she splashed out on a $6.9 million mansion in the coveted Beverly Hills Post Office area of Los Angeles.

But in 2013, Rihanna decided to lay down roots in her native Barbados with the purchase of a $22 million beachside villa at One Sandy Lane, just down the street from the famous Sandy Lane Hotel.

And fast forward to just last year when she picked up two neighbouring Beverly Hills mansions in short order. First, it was a $13.8 million contemporary-style property measuring just over 7,600 square feet and featuring five bedrooms and seven bathrooms.

source: worldnewsera/kuulpeeps

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