Joshua Kissi Works With Snapchat On Solutions To How Cameras Capture Darker Skin Tones

Joshua Kissi at his studio in Brooklyn.Credit...Peter Garritano for The New York Times

International Ghanaian photographer, Joshua Kissi has been photographing and celebrating black bodies for years.

He recently photographed the gorgeous Jodie Turner-Smith for Hunger Magazine.

Joshua Kissi’s photo of Jodie Turner-Smith for Hunger Magazine. Photo credit: Jodi Turner-Smith/Twitter

It is needless to say that Joshua understood the assignment as he always does, from photographing Michael B Jordan to Jaden Smith.

As someone who has been photographing black bodies for years, he knows what he is saying when he argued that the camera was not engineered to photograph dark toned skin.

As most of us will be aware, working the camera to make sure that you show up in the photo is an extreme sport.

That becomes nearly impossible when you’re dark-skinned and you’re being photographed next to a lighter or white skin-toned person or group of people.

According to Joshua, the people who built cameras do not classify the dark skin tone as skin, they classify it as a shadow… this is the underlying fact behind most black bodies not photographing well.

But now Joshua is working to change that.

He partnered with SnapChat to come up with solutions and to discuss the racial bias that comes with camera technology.

He also thanked Google that has also picked up the conversation on capturing black bodies.

It is major for Google to pick this up as black people are very underrepresented in its Google Images, arguably, the world’s largest storage of digital media.


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